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Brilliant Directories Directory Website
May 26, 2025

HourlyCaregivers.com Brilliant Directories Website

Hourlycaregivers.com is a specialized caregiver marketplace website designed to connect families with trusted hourly caregivers across elder care, family support, medical assistance, and home help services. The website was built on Brilliant Directories and extensively customized to support caregiver verification, tiered memberships, advanced search and filtering, paid lead generation, and trust-building features such as badges, reviews, and certifications.

The solution supports multiple caregiver specialties, location-based discovery, and monetization through recurring membership plans. The website positions itself as a credible, professional alternative to generic classified platforms by emphasizing verification, transparency, and premium visibility for top caregivers.

Task

The primary challenge was translating a complex real-world caregiving workflow into a scalable digital system while maintaining trust, usability, and monetization balance.

  • Strategy

    Trust-first, monetization, lead-generation, content & SEO, email automation

  • Design

    Category Architecture, Search & Filtering UX, Badge & Visual Trust Design, Profile & Landing Page Design, Branding & Positioning

  • Client

    John Philippe

  • Project Type

    Caregiver Marketplace & Lead Generation Directory

  • Platform

    Brilliant Directories

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